Jeff Zych


  • Reminiscing on the magic of Optimizely’s early days

    Last fall, Optimizely was acquired by Episerver, signaling the official end of Optimizely as I knew it. I've been re-connecting with old Optinauts and reminiscing on the magic of those early days.

  • 2020

    2020. What a year. What can be said that hasn't been said a thousand times already? Let's just skip past that and jump into how it was for me: I was laid off. I considered consulting. I got a new job. Becca got a new job. Optimizely was acquired. We got a new car. A dog. Moved to a larger house. Basically, we transformed our entire life. And thankfully no one close to me passed away from Covid. A lot happened, good and bad, which pushed me to grow in many ways that I didn't expect.

  • A Look Back at My Early Web Design Work

    In the spirit of sharing my work, I thought it would be fun to look back at some early web sites I designed and built.

  • Things I Learned in 2015

    I learned that writing helps clarify my thoughts. It makes me much more articulate. It forces me to engage with a topic and wrestle it to the ground so that I understand it much more deeply than I did when I started.

  • 1-year Retrospective

    August 2nd marked the 1-year anniversary of my first post, so it seems appropriate to do a quick retrospective of my first year blogging on my personal site.